Motherhood is disorienting by design. You are fundamentally changing, and you don't have to do it alone.
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Matri is a coaching model built specifically for mothers, developed at Columbia University, and grounded in the science of Positive Psychology. The work is designed to help you build resilience, deepen self-understanding, and grow through the transition into motherhood.
Not just to get through it, but to be transformed by it.
Where moms come first
Where moms come first
Becoming a mother is one of the most significant developmental shifts of a woman's life. Researchers call this matrescence: a profound reshaping of identity, purpose, and self that doesn't happen all at once, but unfolds in waves.
Your ambitions, your sense of who you are, your relationship to your own potential: all of it is in motion. That's not a problem to solve. It's an invitation to become more fully yourself than you've been before.
Matri holds both the structure and the community to help you meet that moment.
We work primarily with founders and executive-level mothers navigating the intersection of professional identity and matrescence, through one-on-one coaching and community cohorts designed to meet that complexity with rigor and care.
Matri offers:
Evidence-based practice drawn from Positive Psychology research
A framework for understanding identity shift, not just managing it
Community with women who recognize this terrain
Coaching that builds self-awareness, resilience, and clarity
Hi, I'm Jacqueline Wilf, founder of Matri.
I came to this work through two paths that eventually converged. As an executive coach for almost a decade, I worked with women founders navigating the demands of building something meaningful while also building a life. The questions they brought me were questions about identity and purpose under pressure: who they were becoming, what they were ready to hold, what they were ready to let go of. When I became a mother, I recognized something in myself that I'd been hearing in those conversations for years. The shift was significant enough to need a framework, not just support.
That recognition brought me to Columbia University, where I spent three years researching matrescence alongside leading minds in psychology and maternal health. The Matri Method grew from that convergence: years of coaching, graduate research, life as an executive, and the everyday reality of mothering two daughters through it all.
I built it with rigor and love. Both matter.
In private sessions and community workshops, we work on developing the inner resources that make this transition not just manageable, but genuinely transformative. Resilience. Self-awareness. Identity clarity. We work from your own wisdom, your own questions, your own sense of who you're becoming. My role is to bring the framework and the space for that work to happen.
The women who do this work don't just navigate matrescence. They grow through it into someone more fully themselves than they've ever been.
“Life changing to be given the framework, space, and time to even think about my needs. Moms never get that!” –Sarah, 34
“The sense of community and talking with other mothers in a guided way was so valuable." –Amanda, 36
“Life changing to be given the framework, space, and time to even think about my needs. Moms never get that!” –Sarah, 34 “The sense of community and talking with other mothers in a guided way was so valuable." –Amanda, 36
“Jacky is a f*cking wizard. If you want to uplevel in ways you’ve never even dreamed, start working with her immediately. She’s the best kept secret in the industry, and I have a feeling the secret is about to get out. A few months after my first session with Jacky, it’s like the hands of the Universe placed me exactly where I wanted to be.”
– Kassi Underwood, Founder of The Practice and Meditation Advisor at Harvard University
